Welcome to Fresh
Leadership World
69% of employees say their manager has more impact on their mental health than their therapist or their doctor.
Imagine the world we could create if every manager used that impact to inspire, uplift, and empower. Our mission is to build a world where everyone loves the work they do – and it starts with the leaders guiding them.
Meet our founder, Heather Elkington
From managing on the Harrods shop floor to playing a key part in scaling a SaaS company to a multi-million-pound exit, and driving cultural excellence as an Ops Director at a FTSE100 company – Heather Elkington has seen what makes teams thrive (or fall apart) at every level.
Today, she trains leadership teams at global powerhouses like Sony Music, Abercrombie & Fitch, and American Express, helping managers build high-trust, high-performance cultures that drive results.
As a TEDx speaker, writer, and founder of Fresh Leadership World, she’s directly trained 20,000+ workplace leaders and reached tens of millions with my no-BS, action-driven leadership frameworks.
Welcome to Fresh Leadership World
Leadership is broken. We’re fixing it.
Too many people get promoted into managing others and are never taught how. They’re left to work it out alone, and their teams pay the price.
Managers account for 70% of the variance in team engagement (Gallup), meaning the single biggest lever for a healthier, higher-performing team is what happens between a manager and their people. Yet 85% of new managers get no formal training at all.
We’re building a world where managers have the knowledge and confidence to leave a lasting, positive impact on their teams. Where micromanagement gets replaced with trust, tough conversations happen instead of getting avoided, and failure teaches as much as success.
Welcome to Fresh Leadership World, a world where everyone can love the work they do.
The world's biggest brands are doing it differently.
Over the last year, Heather has worked with some of the biggest names in the world… Sony Music, the Ministry of Defence, American Express, and Abercrombie & Fitch. And what’s one thing they all have in common? They actively invest in their middle managers.
Heather has now trained thousands of workplace leaders directly, and her work has reached tens of millions more.
Get your business involved.
Fresh Start
Bootcamp
Internal
Training
Heather runs hands-on leadership workshops built around your team’s real challenges, trusted by huge clients including the Citi Bank and Sony Music Publishing.
Public
Speaking
A TEDx speaker, writer, and coach, Heather brings culture and leadership insight to stages and audiences worldwide.


















