The proven 6-week system to help managers take control, earn respect and drive results
No fluff. No theory. Just the practical blueprint modern managers actually need. Already trusted by 300+ managers across high-growth startups and global companies.
Worried your new managers are flying blind without the tools to lead confidently?
Equip them with the systems, skills and mindset to thrive from day one.
Most managers are promoted without proper training – expected to manage people, targets, and pressure… with zero tools.
Fresh Start changes that – fast.
It’s a 6-week bootcamp built for new managers who want to lead with confidence, drive accountability, and get real results.
No fluff. No theory. Just the practical blueprint modern managers actually need.
Already trusted by 300+ managers across high-growth startups and global companies.
One of the best decisions I’ve ever made for my career and my confidence Signing up for this course was one of the best decisions I’ve ever made, both for my career and my confidence. Before, I struggled to let go of control and feared my team might outgrow me if I gave them too much space.
I’ve seen a huge difference in how I lead. This course has genuinely changed my mindset in ways I didn’t expect. The steps are so clear, so relatable, and I’ve already seen a huge difference in how I lead. I feel empowered, supported, and genuinely excited to keep putting it all into action.
I really feel empowered and have much more clarity on what to work on in my team. I’m Florian, a group lead for TRUMPF in the development department. I joined Fresh Start because I felt that after two years in the manager role, I still wasn’t where I wanted to be. I read Heather’s Substack intensively and knew that her way of leadership really resonated with me.
This course has exactly the info I wish I'd had when I started my manager journey two years ago. It's precise, clear, and informative. Each module has clear takeaways that I can apply immediately in my daily management.
Learn management from a CPD accredited leadership expert, 8-figure business builder and Ex-FTSE100 Director.
The exact systems, mindset tricks and methods Heather used to go from retail Assistant Manager to FTSE100 Ops Director with world-class team retention and happiness.
You’ll learn:
- The bulletproof leadership mindset
- How to prioritise like the top 1%
- How to build a well oiled resource machine in your team
- Tracking KPIs and getting your team to actually hit them
- How to manage difficult employees, situations and conversations
FRESH START COURSE
What You Will Learn.
4 tools to snap into the bulletproof leadership mindset
- Become a kind leader, who isn't afraid to have tough conversations
- Build respect through long term thinking
- How to effectively deal with drama in your team
- The only decision making framework you need for growth
How to prioritise like the top 1%
- Learn the perfect 1-on-1 system (with downloadable agendas)
- Know when to work 'on' not 'in'
- How to give strategic direction properly
- Prioritising personal development
How to build a well-oiled resource machine
- Learn to stop wasting your time with pointless tasks that don't move you forward, so you always have the most efficient and productive team
- How to delegate (in a way that inspires, not annoys, your team)
Tracking KPIs and getting your team to actually hit them
- Learn the foundations of KPIs and how to create the most effective ones
- How to stop your team holding back with blame and excuses
- Have clarity on each person's individual success measures
- The meeting rhythms you need to keep track and hit your targets
- The right communication and questions to hold your team accountable
How to manage difficult employees, situations and conversations
- Learn the self-awareness techniques needed to excel as a leader
- Exactly when and how to manage difficult conversations
- Exactly what to do when you have an underperforming employee
- Everything us managers need to know about letting people go
Get ready to own it on your own from here
- The final module will deeply empower you, leaving you feel confident to take your next steps in leadership alone
- Learn the important mindset principles that the greatest leaders use to feel confident and respected, even when times get tough
meet your teacher
Meet your teacher, Heather Elkington
Heather is now a trusted, global leadership expert.
With huge clients such as the Ministry of Defence, Abercrombie & Fitch and American Express – Heather is a TedX public speaker, writer, coach and trusted leadership expert. Heather has directly trained 10,000+ managers, and has reached 10s of millions with her work.
Heather built ‘Fresh Start’ to take new managers across the globe on the same journey she went on, turning them into high-performing leaders.
Who is the course for?
This is perfect
for you if...
- You have been in a formal management position for less than 3 years.
- Feel as though you’ve had little to no training.
- Are ready to put in the work and take action to skyrocket your growth.
- Have imposter syndrome due to difficult conversations, or from dealing with team members who have recently been peers or are older than you.
- You feel as though your team don’t listen to you, they don’t care about hitting targets and their performance is lacking.
This won’t be
right for you if...
- You aren’t ready to face some fears and challenge yourself to grow.
- You’re an experienced leader who feels fully confident with their leadership.
- You are not willing to put in the work.
Frequently asked questions...
There are 6 modules, 25 lessons.
The screen-based learning is 15-45 mins long each week.
Each module comes with a set of actions for the participants to work on each week, which will add in another hour or two.
Then we have a LIVE session each week, these aren't mandatory, but will give you extra accountability, and the opportunity to learn and connect with 100s of other managers across the globe.
In total: 2-4hrs per week, for 6 consecutive weeks
I would heavily suggest you asking your workplace to pay for this instead of you personally - It’s a huge driver of revenue for their workplace.
We have either pay in full, or pay in 2 options.
Use this pack to send to them with all the info showing why it’s such a great investment for the company.
Feel you on this one - I did the same. This course is different for 2 reasons:
It’s not boring. Each module is super fun and highly engaging, with interactive actions and reflection.
The modules are designed not to be taken all at once. You need to only take 1 module per week, so you have a chance to reflect and take action on the rest. This really helps to split up the workload and means you don't have to stay focussed for hours at a time.
The content comes from real growth and leadership experience, not just a consultant wanting to teach you the stuff in the text books.
The main course is self managed, and you take 1 module per week.
We do then run LIVE Q&A sessions weekly, where Heather will answer all your questions from the modules, and you'll have the chance to chat to other students to share challenges and learnings.
The live sessions are ran at 4pm BST/11amET
Sure. If for any reason you're not happy with the course once you've been through it, just email me your reasons and I'll send you a refund.
Although I promise you'll absolutely love it.
I’d highly advise you purchase separately, so you can get individual CPD certificates and track your own actions/progress through the 6 weeks.
Each one of you will take different actions, find different moments of inspiration and be able to double the output and effectiveness by holding each other accountable.
For 3+ managers, email us at heather@www.freshleadershipworld.com and we can get you a group discount.
The course is very much built for early stage managers, but if you feel ready to upskill yourself then it will be super helpful to get that knowledge in early.
However I'd advise you only doing this if you have a leadership role in the pipeline, or your company want to get you upskilled ready for that next step.
Once you’ve bought the course you have lifetime access.
We run lives for 6 weeks, to hold everyone accountable to completing the 6 modules and the actions.
But if you need longer, you are more than welcome to take longer!
We will be updating and growing the course forevermore, and you're always welcome to join any more of the live events in the future.
Absolutely, each student will get a CPD-awarded certificate with their name, the course and some other details so they can proudly show their management certification.
We will make sure toward the end of the 6 weeks, everyone gets guidance on making sure they have their certificate awarded properly from CPD.